Microhoo and Adoogle

Looks like Microsoft and Yahoo are getting pretty serious about cozying up. I think everyone quite expected to see these guys join forces, especially after Google purchased Doubleclick. Another marriage I personally see happening fairly quickly is Google and Adobe – Google has to get a significant foothold on the desktop and strong presence in the enterprise to compete with Microhoo. Adobe seems the logical choice with its large Flash and Reader footprints as well as reasonable enterprise footprint (with its forms business).

Be interesting to see how this story plays out over the next few weeks …

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